by Mark Kawabe | Nov 16, 2019 | Online Marketing
I’ve been listening to an audiobook of Terry O’Reilly’s masterpiece This I Know. If you haven’t heard of Terry O’Reilly, he’s the host of CBC Radio’s Under the Influence show on advertising. He’s a veteran ad man and his...
by Mark Kawabe | Nov 15, 2019 | Blogging, Online Marketing
Remember Back to 2014? Ebola became a global health crisis Malaysian Airlines flight MH370 disappeared The crisis in the Crimea region of Ukraine began ISIS started its takeover of Syria and Iraq Robin Williams died December 5, 2014 also marked the last time a service...
by Mark Kawabe | Nov 14, 2019 | Blogging, Online Marketing
Blogging takes time, discipline, and commitment. It’s supposed to be amazing for business, but is all the effort worth it? Let’s look at some of the arguments for blogging and see if it makes sense for you. Enhance Your Search Engine Optimization...
by Mark Kawabe | Nov 13, 2019 | Online Marketing
Not everything you try for your online marketing is going to work. That’s a reality. Gurus and experts will tell you what to do and you’re still going to fail. Have I cheered you up yet? Probably not. Perhaps you can smile at my honesty 🙂 Yes, you’re...
by Mark Kawabe | Nov 12, 2019 | Online Marketing
I really have to hand it to these folks. They’re persistent. They’ve changed their name but not their game, and I’ll bet it’s still working for them. What’s still working? This solicitation to transfer one’s domain registration to a...
by Mark Kawabe | Nov 10, 2019 | Online Marketing
When I’m not at my keyboard, I’m in the dojo. I train in Kendo, the art of Japanese fencing. It’s often a humbling experience. Every time you spar you have an opportunity to test your ability to score points. Sometimes you’re successful and...
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