Keys to Content – Survive and Thrive

Keys to Content – Survive and Thrive

Coming up with ideas for new, relevant content that will appeal to your customers is one of the ongoing challenges of content marketing. My business coach Dennis O’Neill shared an idea with me that I thought worth passing along. It distills the essence of what...
Don’t Discard the “Old Stuff”

Don’t Discard the “Old Stuff”

Remember MySpace? Yeah, it’s sort of lost the social media spotlight to Facebook, but it’s not dead. 28 million users still use it. That’s more than Pinterest (at 25 million users). Is it dead? Not quite. It’s just not “cool” any...
When Was Your Last Website Update?

When Was Your Last Website Update?

For small business owners, updating your website’s probably not your first priority. I get it. I’m the same way. However, I’m here to remind you that updates are your friend for a number of reasons. SEO Let’s face it. Google’s the main...
Ripples

Ripples

Your actions online matter. Every post, tweet, share, every opinion you express leaves a lasting impression about you and your business. As a business owner, your goal is to ensure the consequences of your actions are positive, or at least aren’t going to harm...