What is Nothing to You?

What is Nothing to You?

What happens to your business if you don’t blog today? What about if you don’t post on Facebook, Twitter, LinkedIn, or Instagram? Perhaps nothing will happen. If that’s what you want, then I suppose that’s good. If you want more than nothing,...
You Know Enough. Start Doing.

You Know Enough. Start Doing.

I’m going to take a leap of faith and assume that you know lots about marketing. How many articles have you read on the subject over the years? How many seminars and conferences have you attended listening to speaker after speaker giving you great advice? I...
SEO is Never Complete

SEO is Never Complete

Search engine optimization (SEO) is by necessity a never-ending process. The actions you take today may get you top rankings in the SERPs (search engine results pages), but what happens when things change? Will the approach you’ve taken still be appropriate?...
The Right Tools For the Job

The Right Tools For the Job

In the online marketing world, there are dozens of tools that you can use to “make your job easier”. The problem is, sometimes you don’t know what the tools are best used for. You can waste a lot of time using a tool that’s not right for the...
Stop Wasting Money on SEO

Stop Wasting Money on SEO

Search Engine Optimization works. No doubt about it. Getting top rankings can bring more people to your website. So what? I mean, yes, it’s great that you have more traffic. What I’m getting at though is that you’ve probably put the cart before the...
Relax: It’s a Solicitation

Relax: It’s a Solicitation

If you’re a business owner, you’ve probably received one of these before. I wrote about this last year, but I thought it was worth talking about again. If you don’t read the contents carefully, you might think you’re going to lose your domain....